TAP is a new, innovative technology that provides instant delivery of relevant content to consumers’ smartphones by simply tapping their phone against chipped merchandise or sales materials.
TAP technology is a programmable chip, with a unique tracking number, placed within displays, merchandise, and other various marketing materials. TAP is incredibly versatile. It is not simply transferring concrete data and information, the content and data can be changed, and adjusted remotely as needed based on the time of day, third party data points, the weather, trending consumer behavior, and more! Customers instantly receive all the relevant information about a product by scanning these data-packed chips with their smartphones.
*For customers that own an android, or an iPhone Xs or Xr (or newer), the built-in technology for these phones means no apps are required to utilize the TAP technology! If you do not have a phone that fits that criteria, it is as simple as sending a text or downloading an app to receive the same branded content via your smartphone.
TAP to win exclusive offers on merchandise
TAP to save money on merchandise
TAP to donate
TAP to learn
TAP for employee education
TAP for merchandise and compliance tracking
TAP for loyalty and rewards programs
TAP for receipt validation
and so much more!
TAP available for employees. TAP technology uses information collected to report data such as location, and engagement analytics.